Carrefour & Mars PromoPet
Business Objecive vs. Challange
In order to boost sales for Pedigree & Whishas products in Carrefour, we have developed an promotional Facebook Application.
Surprize his winning face was the creative concept behind the execution. Consumers could join it, upload photos of their pet and allocate a fun title.
Almost 800 accounts had been created during a one-month campaign.
Creative, App Developmement, Logistics of the Promotion