Cirio –Good for us and good for you
Cirio –Good for us and good for you
We had the challenge to create a National Promo Campaign which proves that Cirio not only gives taste to Italian food, but also to Romanian cuisine. We created a humorous universe where two friends try to prove to each other that their dish is better. They both end up discovering different cuisines with an equally wonderful taste, both using Cirio. We amplified the message through a digital campaign, that was also supported by shopper materials.
